KUNAL RAWAL MEHRAULI FLAGSHIP STORE DELHI RETAIL EXPANSION ROOSHAD SHROFF INDIAN OCCASION WEAR LUXURY MENSWEAR KR HYBRID MINDS KR BOX PLEAT KR BLACK COUTURE CAPSULES ARCHITECTURAL RETAIL DESIGN EXPERIENTIAL STORE CONCEPT CONTEMPORARY INDIAN FA NATIONAL
NEW DELHI, INDIA
By IFAB MEDIA - NEWS BUREAU - June 9, 2026 | 76 6 minutes read
Kunal Rawal announces the opening of his newest flagship in Mehrauli, Delhi his fifth store in India and second in the capital marking a significant milestone in the evolution of the brand. More than a retail destination, the new space offers an immersive expression of the Kunal Rawal universe, where design, engineering and craftsmanship converge to redefine the experience of Indian occasion wear.
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For Rawal, Delhi has always been an important part of the brand's journey. The city's distinctive relationship with celebration, culture and dressing has long resonated with his creative philosophy, making Mehrauli a natural home for the label's latest chapter.
Designed in collaboration with acclaimed architect Rooshad Shroff, the flagship represents the fifth project between the duo and their most ambitious collaboration yet. Anchored in Green Baroda marble, the store is conceived as a monolithic environment where floors, walls and furniture appear carved from a singular material palette. Contrasting this solidity is an oxidized gold ceiling that shifts with the changing light, creating an interplay between permanence and movement.
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Every element within the space has been designed with functionality at its core. Motorized garment racks disappear into the ceiling and return when needed, display tables move along integrated tracks, and mirrors subtly transform the environment. Rather than concealing the mechanics, the store celebrates them making utility an integral part of the brand's design language. The immersive experience continues through a series of carefully considered architectural interventions. A dramatic entrance corridor lined with Morse code-inspired mirrors creates fragmented reflections before opening into the larger space, while custom lighting transforms the flagship from day to evening, illuminating the collections in an entirely new way. Hand-engraved marble detailing, digital installations and sculptural brass accents further reinforce the idea of the store as a living, evolving world rather than a conventional retail environment.
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Speaking about the launch, Kunal Rawal says: " Delhi has always felt like a natural extension of the brand for me. There’s a certain energy here, how people celebrate, how they dress, how they show up. This store is our way of responding to that, but in a way that still feels very true to us. It’s probably our most immersive space yet. Everything you see from the marble to the mechanisms, is intentional. It’s not just about how it looks, but how it works.”
Coinciding with the flagship opening, Kunal Rawal also unveils three new couture capsules that each explore a distinct expression of the brand's evolving identity.
KR Hybrid Minds challenges convention through engineered construction and adaptable silhouettes, bringing together layered aesthetics, architectural precision, and effortless versatility. Familiar forms such as the bandhgala and kurta are reimagined through innovative techniques that create the illusion of complexity while retaining lightness and fluidity.
KR Box Pleat transforms a classic tailoring detail into a defining design language. Sculptural folds, controlled volumes, and subtle tonal transitions create garments that blur the lines between fashion and architecture, bringing movement and dimension to contemporary occasion dressing.
KR Black introduces a deeply personal new chapter for the designer. Built around the idea of black as a constant rather than a colour, the capsule explores texture, craftsmanship and restraint through layered monochromatic dressing. Rich embroideries, nuanced finishes and refined silhouettes come together to celebrate black as the foundation of the Kunal Rawal aesthetic.
Together, the Mehrauli flagship and the three new couture capsules represent more than a store launch or a seasonal collection. They reflect the continued evolution of the Kunal Rawal universe, a world where craftsmanship meets innovation, functionality becomes beauty, and Indian menswear is constantly reimagined through a contemporary lens.