NEW COLLECTION GLOBAL
HERZOGENAURACH, GERMANY
By IFAB MEDIA - NEWS BUREAU - August 1, 2023 | 42 1 minute read
The Palermo is back in fresh, fruity colors. As a tribute to the shoe’s Sicilian namesake, the upcoming August drop includes two colorways, featuring vibrant schemes inspired by Palermo’s iconic fruit vendors, known locally as fruttivendolo.
The Palermo was originally part of a special series of sneakers created by PUMA that paid homage to some of Europe’s most famous capitals, including London, Oslo, and many more. Part of PUMA’s storied history, to this day, the Palermo’s unmistakable DNA evokes a deep sense of football nostalgia.