Bollywood star Sonam Kapoor known for her impeccable fashion choices, is looking radiant in her hair campaign with luxury haircare brand KÃrastase. The brand recently revealed their association with the celebrity.

"For me, selfcare is something Ive always believed in! When youre travelling, working, and trying to play multiple roles at the same time, its so important to make sure that you invest in the right kind of care. KÃrastase is a brand I deeply resonate with. It not only stands for innovative, luxurious hair products but also for the message they deliver to women: dare to be who you want because you have the potential! Im so excited for our collaboration!" says Sonam Kapoor, 

KÃrastase has been in India since 2005 and is now well known for its innovative and luxurious hair care offering that it brings to consumers through salons across 42 cities in India and through its own DTC platform, www.kerastase.in. Today it is the leading luxury hair care brand in the world thanks to its philosophy and mission, which goes much deeper than just hair!

"For us at KÃrastase, its all about our consumers, the women who trust us. We use science and technology in hair care to help hair reach its full potential. Our brand line is You Dare; We care its a simple promise to women telling them to go after what they want that new hair colour or new haircut or new hairstyle because they have a brand that will care for their hair that will repair it, nourish it and make it shine!" says Anjali Pai, GM KÃrastase India.

Sonam brings to life this philosophy! She is confident, puts herself first when she needs to and understands the need for balance! She is not afraid to take time to care for herself, her hair, her body, and her mind, and this is what makes her an inspiration to millions of women.