Mango, the Spanish family-owned fashion retailer, has made significant strides in expanding its online sales presence, targeting 20 new markets, primarily in Africa. In an official statement released on Thursday, Mango revealed its plans to introduce e-commerce operations in countries like Senegal, Ghana, Ethiopia, Zimbabwe, Mali, Uganda, and Madagascar, offering its diverse range of clothing for women, men, and children. The company, which already boasts 54 stores in the region through franchise agreements, is set to further enhance its digital footprint by launching online sales in Haiti, the Dominican Republic, and Bermuda. Earlier this year, Mango successfully ventured into the Brazilian online market.

In 2022, Mango achieved remarkable growth in its online sales, constituting 36% of its total revenue, approximately 960 million euros. This impressive figure surpassed pre-pandemic levels, and Mango's total revenue for the year amounted to 2.68 billion euros.

With a global presence spanning 115 markets, Mango has ambitious expansion plans in the pipeline. The company intends to open more stores in the United States and India throughout the year, aiming for 40 and 110 stores, respectively. Currently, Mango operates 2,615 stores worldwide, reinforcing its commitment to reaching a broader international audience.