Together, PUMA and Coperni explore new forms of innovation through a truly unique hybrid. Coperni brings its modern and fresh view of fashion-tech to PUMA’s authority, authenticity, and history in the world of sports. 

“Coperni is a visionary, futurist partner. We want to bring innovation and technology into the fashion space, and that really excites me”, said Heiko Desens, Global Creative Director, PUMA. 

“It’s such an honor to collaborate with PUMA for our first sportswear collaboration. It's every designer dream to work on a sneaker, and we are so grateful to PUMA for opening us the doors of their innovation department. We look forward to seeing people wearing our common avant-garde and sharp aesthetic,” said Coperni founders Sébastien Meyer and Arnaud Vaillant. 

The product is centered around an ambitious and radical concept – a dress shoe that is engineered to the specifications of a performance football boot, inspired by the PUMA Future, as a blend of sport and fashion. 

The PUMA x Coperni partnership is set to launch in January 2024.