Indian Terrain, a leading fashion brand catering to the modern, urban Indian man, has proudly inaugurated its latest store at Tribecca High Street, NIBM, Pune. This marks the brand's fourth establishment in the city, showcasing a fresh and revamped look while offering an extensive array of premium clothing options.

Founded in 2000 by Venky Rajagopal, Indian Terrain has been dedicated to providing men across India with top-quality smart-casual attire. Renowned for its premium fabrics, superior tailoring, and comfortable fits, the brand boasts a diverse range of offerings including shirts, t-shirts, sweaters, jackets, trousers, shorts, and denims.

In 2015, Indian Terrain expanded its reach to include the Boys segment, recognizing the need for stylish yet practical clothing for young boys aged between 4-16 years. The introduction of the "Indian Terrain BOY" collection offered a wide selection of apparel, from shirts and t-shirts to trousers, shorts, winter-wear, and denims, all designed with captivating prints and patterns.

The opening of the new store at Tribecca High Street underscores Indian Terrain's commitment to providing customers with premium fashion choices.