Fashion enthusiasts in Thiruvananthapuram have reason to rejoice as Dubai's favorite fashion brand, R&B (Rare & Basics), opens its doors at Lulu Mall. Known for its commitment to style, comfort, and quality, R&B offers a diverse range of apparel, footwear, accessories, and lingerie for women, men, and kids.

The announcement of R&B's arrival at Lulu Mall was made by the mall management team on LinkedIn, generating excitement among shoppers eager to experience the brand's renowned fashion offerings. Originating in Oman-Muscat Grand Mall in 2012, R&B has since expanded its footprint across seven countries, including the UAE, Kuwait, Qatar, Bahrain, and now India.

The brand's decision to venture into the Indian market underscores the immense love and support it has garnered in other countries. The success story of R&B is a testament to its mission of delivering fast fashion through its 'Rare' collection and timeless essentials through its 'Basics' range.

R&B's extensive product range includes apparel, lingerie, footwear, and accessories, all crafted with attention to detail and quality. With a focus on affordability, the brand ensures that customers never have to compromise on style, making fashion accessible to all.

The opening of R&B's store at Lulu Mall presents an exciting opportunity for shoppers in Thiruvananthapuram to explore the latest fashion trends and elevate their style quotient. Whether seeking statement pieces for special occasions or everyday essentials, R&B promises to deliver style, comfort, and quality that exceed expectations.