Omnichannel fashion startup Lyskraft, Co-founded by Mohit Gupta, Co-founder of Zomato, and Mukesh Bansal, Co-founder of Myntra and Cultfit, has secured $26 million in a seed funding round.

Led by Peak XV Partners, the round also saw participation from Prosus, Sofina, and partners of DST Global, as well as angel investors including Deep Kalra and Rajesh Magow from MakeMyTrip, and Deepinder Goyal, Founder and CEO of Zomato.

Operating in stealth mode for several months, Lyskraft recently launched a premium pop-up store at Ambience Mall Gurugram and an online platform for market testing. The platform features over 15 handpicked women’s fashion brands and designers, with new additions weekly. Customers can purchase these brands through the website.

Initially focusing on women’s fashion, Lyskraft plans to expand into other lifestyle categories. The startup will be headquartered in Gurugram, with Mohit Gupta serving as co-founder and CEO, and Mukesh Bansal as a co-founder and strategic advisor.

Gupta emphasized the importance of omnichannel retail in premium fashion, highlighting India’s strengths in fabrics, craft, and manufacturing as key factors positioning the country for global prominence in the industry.