FIRST STORE SPORTSWEAR NATIONAL
MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - May 8, 2024 | 268 3 minutes read
New Balance, the renowned global footwear and apparel brand, celebrates a significant milestone with the inauguration of its inaugural store in Mumbai, located on Linking Road. This momentous occasion marks a key step in the brand's expansion journey in India, underscoring its commitment to providing exceptional products and experiences to customers in the region.
The opening of the Mumbai store signifies a pivotal moment for New Balance's presence in India, signaling its dedication to serving athletes and enthusiasts with premium quality footwear and apparel. The brand expresses gratitude to its ambassador, Pat Cummins, for his invaluable support in the successful launch, highlighting his exceptional contributions to the event.
Founded in 1906, New Balance has evolved from a modest one-man operation to a global corporation with a presence in over 120 countries, employing over 8,000 associates worldwide. Rooted in the belief that "we were born to move," the brand has consistently prioritized performance, comfort, and fit, setting industry standards with its unwavering commitment to quality and craftsmanship.
Reflecting on its rich history, New Balance remains steadfast in its pursuit of innovation and progress. As the only privately held major footwear company globally, it embraces a spirit of fearless independence, continuously challenging conventions and pushing boundaries to redefine possibilities. Whether pioneering new style trends or investing in cutting-edge manufacturing processes, the brand approaches innovation with unwavering determination and creativity.
However, New Balance's commitment to excellence extends beyond product innovation. The brand upholds a strong sense of social responsibility, investing in its associates and giving back to communities through philanthropic initiatives and engagement programs. With a culture defined by integrity, teamwork, and a shared commitment to making a positive impact, New Balance strives to create meaningful connections and foster a sense of collective purpose among its stakeholders.
As New Balance embarks on this exciting new chapter in Mumbai, it reaffirms its dedication to empowering individuals to move confidently and live active, fulfilling lives. With its Mumbai store serving as a testament to its enduring legacy and future aspirations, New Balance looks forward to further enriching the Indian market with its iconic products and unwavering commitment to excellence.