In an inspiring collaboration, Asahi Kasei's renowned cupro fiber brand, Bemberg, partners with leading luxury couture label Anita Dongre to launch the exquisite ‘Azure’ collection. This remarkable collection blends nature-inspired aesthetics with sustainable craftsmanship, embodying the essence of the sea.

Anita Dongre, celebrated for her timeless elegance and unwavering commitment to sustainability, has expertly integrated Bemberg yarn into the ‘Azure’ collection. This partnership highlights a mutual dedication to responsible fashion practices. Crafted in Japan by Asahi Kasei, Bemberg yarn represents the pinnacle of luxury and environmental responsibility, making it the preferred choice for discerning, eco-conscious fashion enthusiasts.

The collaboration and the stunning ‘Azure’ collection were showcased on the official LinkedIn page, underscoring the innovative synergy between Asahi Kasei and Anita Dongre. This initiative not only reaffirms their commitment to sustainable luxury but also sets a new benchmark in the fashion industry for eco-friendly couture.