Wild Stone CODE has launched its latest campaign featuring actor Vicky Kaushal as the brand ambassador for its Body Perfumes. The new campaign focuses on the invigorating essence of CODE Titanium, emphasising freshness and confidence.

The advertisement showcases Vicky Kaushal applying CODE Titanium, highlighting its instant refreshing effect. The ad portrays how the fragrance enhances one's confidence and presence, allowing them to seize the day with renewed vigour.

Ankit Daga, Head of Business Development at McNROE Consumer Products Pvt Ltd, commented on the campaign, stating, "Wild Stone CODE Titanium is designed for those seeking an instant burst of freshness and confidence. Vicky Kaushal perfectly represents the modern, vibrant essence of our brand. He was the first celebrity associated with CODE, and we are thrilled to welcome him back. This campaign celebrates the refreshing impact that CODE Titanium brings to everyday life."

Vicky Kaushal also expressed his excitement about the campaign, noting, "I am thrilled to be back with Wild Stone CODE, a brand that resonates with my style. CODE Titanium is all about freshness and confidence. I’m excited for everyone to see our fresh approach to showcasing freshness and experiencing the invigorating effect it brings."