NEW COLLECTION NATIONAL
MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - June 28, 2024 | 70 4 minutes read
Limited-Edition Line Features Iconic BT21 Characters, Combining Playful Charm with Cutting-Edge Style.
ONLY brings you the globally beloved BT21 characters in a captivating new capsule collection. With a perfect blend of ONLY's cutting-edge style with the playful charm of BT21, creating a vibrant, must-have line that's perfect for the trendsetting generation.
ONLY x BT21 brings together the coolest in fashion with the cutest in pop culture. This limited-edition collection features all your favourite BT21 characters – KOYA, RJ, SHOOKY, MANG, CHIMY, TATA, COOKY, and VAN – in styles that scream fun and fierce.
From oversized tees to cute crop tops and edgy dresses, every piece is designed to let one’s personality shine. Each item is adorned with BT21 characters in ways one’s never seen before. This collection is all about bright, bold hues and expressive prints with a blend of style and comfort.
This launch not only highlights ONLY’s commitment to merging global pop culture with fashion but also positions the brand as a pioneer in introducing limited-edition collections with BT21 to the Indian audience. Made possible through collaborations with BT21, Line Friends, and Wildbrain CPLG India, the BT21 collection embodies the spirit of creativity and fun making it on. Fans of BTS and fashion enthusiasts alike can now celebrate their favourite BT21 characters through high-quality apparel, reflecting the dynamic and energetic world of BTS.
The ONLY x BT21 capsule collection is out and exclusively available at ONLY brand stores and www.only.in, but don’t sleep on it – this is a limited-edition release and it’s going to fly off the shelves!
About ONLY:
ONLY is an international fashion brand for young women. Today, we are one of the leading denim brands in Europe. ONLY has turned its success into know-how and in-depth experience in both retail and wholesale and is sold in more than 4500 stores worldwide. The ONLY girl always looks amazing in an effortless way! Fashion is her passion – a creative space where she can experiment with different attitudes, feels, and looks. She’s not defined by a certain style, but by her playful attitude, take on life and fashion and by her love for denim ONLY India currently has 81 exclusive brand outlets & and 346 shop-in-shops spread across the country. ONLY is available online with www.only.in and present with leading online partners.
About BESTSELLER India:
BESTSELLER India is part of BESTSELLER, a family-owned fashion company founded in Denmark, Europe in 1975. Worldwide, BESTSELLER is present in 46 countries through more than 2,800 chain stores and 12,000 external multi-brand stores. Read more about BESTSELLER at www.bestseller.com