COLLABORATION NATIONAL
MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - July 5, 2024 | 103 2 minutes read
Kaya Limited is delighted to announce a strategic collaboration with Marico Limited, marking a significant milestone in our journey to expand our reach in the personal care market. This partnership represents a fusion of Kaya’s dermatological expertise and Marico’s robust sales and marketing capabilities, setting the stage for transformative growth.
Under this agreement, Marico Limited will exclusively manage the sales and marketing of over 75 Kaya products outside our clinics. By leveraging Marico’s established distribution and marketing networks, we aim to bring our high-quality, innovative personal care products to a wider consumer base.
This collaboration exemplifies the shared commitment of Kaya and Marico to delivering superior personal care solutions. By combining strengths, both companies are poised to unlock new growth potential and enhance their impact in the personal care industry.
Marico Limited’s extensive distribution channels and marketing expertise will significantly enhance Kaya’s market presence, ensuring that our products reach consumers efficiently and effectively. This collaboration is expected to drive substantial growth for both companies, reinforcing their position as leaders in the personal care sector.
This partnership reflects a strategic move to leverage the core competencies of both organizations, creating synergies that will benefit consumers and stakeholders alike. The announcement was made on the official LinkedIn page of Kaya Limited by Rajiv Nair, Group CEO at Kaya Limited (India).