SUSTAINABLE PRODUCT NATIONAL
MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - September 3, 2024 | 75 3 minutes read
Espira Gems is not just another jewelry brand—it’s a movement. Founded by Amrita Jhawar, an industry veteran with a 15-year legacy, Espira is a trailblazing women-owned enterprise reshaping the future of diamond jewelry. With a vision to adorn every woman's life with a lab-grown diamond, Espira combines the elegance of traditional jewelry with the modern ethos of sustainability.
Amrita Jhawar, an expert in diamonds and colored stones, is a graduate of GIA Carlsbad, the world’s most reputed gemological institute. Her expertise ensures that Espira’s offerings are nothing short of exceptional, bringing together both quality and ethical integrity. As the jewelry industry evolves, modern consumers—especially millennials—are increasingly favoring ethical and sustainable options. Espira’s lab-grown diamonds, created using solar energy and paired with recycled gold, align perfectly with these values. Every piece is also presented in eco-friendly packaging, reinforcing Espira’s commitment to sustainability.
Espira Gems cuts all the middle men, no trading houses, no wholesellers, no resellers, straight from the lab to your home. Espira gems sources the diamonds from sustainable growers (our diamonds are grown only on solar power) and manufactures the stunningly designed jewellery in-house, thus cutting out multiple levels of trades and providing the best value diamonds in India. Our fair price policy ensures our customers always come on top. We also guarantee a lifetime sparkle on the jewellery purchased by the end users.
The E-commerce Advantage: In a world dominated by digital transformation, e-commerce stands out as the clear choice for buying jewelry. Traditional retailers often prioritize clearing inventory over customer choice, leading to limited selections and high markups due to overhead costs like rent, salaries, and advertising. Espira, however, leverages the benefits of e-commerce to offer an extensive range of innovative designs, minimal markups, and lower operational expenses, ensuring that these savings are passed directly to the customer.