FUNDING NATIONAL
CHANDIGARH, PUNJAB, INDIA
By IFAB MEDIA - NEWS BUREAU - September 3, 2024 | 633 2 minutes read
Fashion startup Theater has successfully secured $1.5 million (INR 12.45 Cr) in a Pre-Series A funding round led by Prath Ventures, with additional support from undisclosed existing angel investors.
Theater, founded in 2021 by Sarthak Aggarwal, Vikram Jain, Karan Jain, and Shruti Aggarwal, specializes in women’s footwear, stockings, perfumes, and bags. With the new funding, the startup aims to enhance its presence in India’s fashion market, focusing on expanding its product offerings and market reach.
"We are dedicated to creating fashion and lifestyle products that are not only beautifully crafted but also timeless in design. This funding will allow us to grow through new channels like quick commerce, increase our offline presence, and speed up our design and production processes," said Sarthak Aggarwal, Co-Founder and CEO of Theater.
Prath Ventures, founded in 2022 by Piyush Goenka and Harmanpreet Singh, invests in startups at the seed and Series A stages. Piyush Goenka, managing partner at Prath Ventures, commented, "Theater is transforming the women’s lifestyle space with its strong design sensibility and high-quality products. We believe the Indian market is at a turning point, with significant opportunities in categories like women’s shoes and perfumes."