Mustard Clothing Company is proud to announce the opening of its new store on 100ft Road, Koramangala, Bengaluru. This marks another significant step in the brand's expansion, catering to the increasing demand for stylish and comfortable clothing tailored to the Indian woman. Amit Chawla, Director of Operations and Marketing, shared the news on LinkedIn, underscoring the importance of this new location in reaching their target audience—urban working women.

Mustard Clothing Company, a garment manufacturing and retail company, is known for its commitment to quality and continuous innovation. Equipped with state-of-the-art machinery and a modern production system, the company prides itself on maintaining high standards. Through extensive research, Mustard found that Indian women often struggle with Western fits, with fit being the most important factor followed by design, fabric, and color. In response, the brand developed customized fits that suit the Indian body type, offering unparalleled comfort and style.

Recent studies also indicate that working women aged 20-50 are increasingly leaning toward fusion wear, combining Indian fabrics with Western styles. Mustard Clothing Company caters to this demand, providing a range of options that allow women to experiment with different looks while maintaining comfort. With the launch of its new store, Mustard continues to serve its diverse and growing customer base, offering well-fitted, stylish, and comfortable clothing that reflects the evolving needs of modern Indian women.