Home décor and lifestyle brand India Circus, founded by Krsnaa Mehta, is excited to announce the launch of its fashion vertical, marking a significant expansion of its product portfolio. This new clothing collection features a diverse range of stylish options, including co-ord sets, kurtis, and kaftans for women, along with shirts and scarves for men.
Previously, India Circus had dipped its toes into the fashion market with the 'Save the Craft' collection, which showcased unisex t-shirts. With this latest collection, the brand aims to solidify its presence in the fashion segment and cater to the growing demand for clothing that reflects its distinctive artistic style.
In a statement regarding the launch, Krsnaa Mehta expressed, “Our customers have long desired to see our prints on clothing, and here we are with our debut collection. We look forward to much more and to exploring new horizons each day.” He further emphasized that the fashion line transcends mere clothing, describing it as “an expression of personal style and a celebration of India’s artistic legacy. With each piece, the brand invites you to embrace the beauty of tradition while stepping into the future of fashion.”
The newly launched collection is available for purchase exclusively on India Circus’s online store, offering customers a unique opportunity to add a touch of Indian artistry to their wardrobes.