Purplle, the leading beauty and wellness retailer, has announced the opening of its latest stores at Hilite Mall in Kozhikode and Gopalan Signature Mall in Bengaluru. With these new additions, Purplle continues its mission of making beauty accessible to all, providing customers with an immersive shopping experience filled with vibrant colors, premium products, and self-care essentials.

The new stores offer Purplle’s curated selection of cosmetics, skincare, and beauty essentials, including products from renowned brands and its private labels, such as FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae. Catering to diverse beauty needs, Purplle's range promises something for everyone, whether it's makeup enthusiasts, skincare aficionados, or those exploring wellness solutions.

Known for its innovative approach to retail, Purplle leverages advanced analytics and cloud technology to create a personalized shopping experience. Customers receive tailored product recommendations based on their personality, search preferences, and purchase behavior. Additionally, the platform allows users to virtually test makeup, ensuring they find the perfect fit for their needs.

Purplle’s expansion into physical retail spaces highlights its commitment to redefining "beauty without barriers," blending the convenience of online innovation with the tactile allure of in-store experiences. With its presence now growing in key locations across India, Purplle continues to solidify its position as a leader in the beauty and wellness market.