Manyavar and Mohey, the celebrated ethnic wear brands under Vedant Fashions Limited, have expanded their presence with the opening of their largest store in Andhra Pradesh, located at the prime MG Road, Vijayawada. The MG Road market is one of the most prominent shopping destinations in the city, and this new store aims to cater to the growing demand for high-quality traditional and celebration wear in the region.

As a brand, Manyavar and Mohey are dedicated to offering an exquisite range of ethnic attire, designed to blend tradition with modern style and elegance. Whether for weddings, festivals, or other special occasions, the collections at Manyavar and Mohey are meticulously crafted to make every moment unforgettable. From stunning sarees to dashing sherwanis, the brand's offerings are designed to make their customers feel special and refined for any celebration.

Located at the heart of Vijayawada, the new store provides an opportunity for local and regional customers to explore the latest collections and experience the superior quality and craftsmanship that Manyavar and Mohey are known for. The collections showcase a wide variety of options, including luxurious sherwanis, kurtas, and Indo-Western wear for men, as well as exquisite celebration wear for women. Additionally, the brand offers ethnic and fusion wear for children, ensuring that the entire family can celebrate together in style.

Manyavar and Mohey, part of Vedant Fashions Limited, have built a legacy in the Indian ethnic wear market. Founded by Ravi Modi in 1999, Manyavar started as a men's clothing brand and has since grown into a leader in ethnic fashion, known for its modern take on traditional attire and commitment to high-quality fabrics. Mohey, the women's celebration wear brand, complements Manyavar’s offerings, creating a comprehensive solution for all ethnic clothing needs. Together with their children's line and fusion wear, Manyavar and Mohey cater to diverse audiences, making them a go-to destination for family celebrations.

This new store opening in Vijayawada marks a significant milestone in Manyavar and Mohey’s expansion strategy, reinforcing the brand's commitment to reaching more customers and enhancing its footprint in key markets across India.