NEW CAMPAIGN NATIONAL
BENGALURU, KARNATAKA, INDIA
By IFAB MEDIA - NEWS BUREAU - December 16, 2024 | 86 2 minutes read
U.S. Polo Assn. India has launched its Autumn Winter ’24 campaign, featuring Bollywood star Suniel Shetty as the face of the collection. The campaign captures the essence of the modern Indian man—dynamic, stylish, and grounded—while showcasing Shetty’s charisma and versatility. Created exclusively for the brand’s India Official Website, the campaign highlights U.S. Polo Assn.’s distinctive appeal, blending classic Americana with contemporary sensibilities.
The collection celebrates the brand’s iconic style, focusing on luxurious fabrics, an earthy color palette, and equestrian-inspired details. Through the art of winter layering, the campaign strikes a balance between sophistication and practicality, presenting ensembles that exude elegance while remaining perfectly suited for the season. Shetty’s styling in the campaign reflects the versatility of the modern Indian gentleman, effortlessly navigating casual outdoor settings and refined indoor gatherings. The focus on statement dressing marries comfort with timeless style, offering the ideal wardrobe for winter.
In the campaign film, Shetty shares his connection to U.S. Polo Assn., inviting viewers to explore the collection. “I have been wearing U.S. Polo Assn for a few years now and have been fond of the brand. I hope to see all of you in U.S. Polo this holiday season,” he says, adding a personal touch to the campaign.
The Autumn Winter ’24 collection encapsulates U.S. Polo Assn.’s commitment to creating modern menswear rooted in its rich heritage. Signature pieces such as high-neck pullovers, faux suede jackets, and earthy-toned chinos are thoughtfully designed for the contemporary man, offering a seamless blend of style, comfort, and functionality.