Wrogn, the fashion-forward menswear brand co-created by cricket icon Virat Kohli, has expanded its retail presence with the launch of its latest store at Seasons Mall, Pune. The brand, known for its edgy and unconventional approach to fashion, aims to offer an immersive shopping experience that resonates with today’s trendsetters.

The newly opened store is designed to inspire, with every corner curated to elevate personal style. From statement casual wear to footwear and accessories, Wrogn continues to redefine menswear with bold, trend-driven collections.

Founded by Anjana and Vikram Reddy in 2014, Wrogn has emerged as a movement for individuals who embrace authenticity and challenge the ordinary. The brand's commitment to innovation and self-expression is reflected in every piece it designs, making it a go-to destination for those who live life on their own terms.

The announcement of the new store was shared by a company official on LinkedIn, marking another milestone in Wrogn’s expansion strategy.