NEW LAUNCH NATIONAL
By IFAB MEDIA - NEWS BUREAU - February 5, 2025 | 23 2 minutes read
2.Oh!, a science-first hair care brand known for its innovative and internationally crafted products, has launched a groundbreaking leave-in conditioner designed specifically for Indian hair. Developed in Italy and tailored for India, this lightweight, non-greasy formula redefines hair care by offering a convenient, all-in-one solution for nourishment, hydration, shine, and protection.
Unlike traditional rinse-out conditioners, the 2.Oh! Leave-In Conditioner works round the clock to transform hair effortlessly. Suitable for all hair types—including curly, straight, grey, and even colored hair—it delivers 21 essential benefits, including moisture retention, frizz control, and enhanced shine.
Infused with active conditioning agents like Behentrimonium Chloride and performance ingredients such as Panthenol and Argan Oil, the formula penetrates deep into each strand, strengthening hair while creating a protective barrier to lock in moisture.
For best results, users are advised to apply a pea-sized amount of the leave-in conditioner to damp hair after washing with the 2.Oh! Reconstruction Shampoo and treating with the 2.Oh! Reconstruction Mask. The product does not require rinsing, making it an easy yet effective addition to any hair care routine.
With this latest launch, 2.Oh! continues to break industry norms and set new standards in hair care, offering cutting-edge solutions that cater to the evolving needs of Indian consumers.