Tribe Amrapali, the distinguished house of handcrafted silver jewelry and a name synonymous with modern interpretations of India’s cultural heritage, proudly announces the opening of its 31st store at Srinagar International Airport.  This milestone marks a significant expansion in the brand’s journey, bringing its exquisite craftsmanship and signature designs to the heart of Kashmir. 

Renowned for its intricate embroidery and centuries-old craftsmanship, Kashmir is home to some of India’s most exquisite artistic expressions. From the vibrant hue to a tourism and culture hub, Srinagar has long been a muse for artisans. Tribe Amrapali, with its deep reverence for India’s indigenous artistry, seamlessly aligns with this ethos, offering jewelry that embodies both heritage and contemporary design.

Positioned at the crossroads of tradition and contemporary elegance, the new airport store is an invitation to discover India-modern jewelry right at takeoff. Whether it's travelers seeking one-of-a-kind statement pieces or locals embracing their rich cultural legacy, the store promises a diverse collection—from bold silver chokers and intricate nose pins to exquisitely handcrafted bangles.

Akanksha Arora, CEO of Tribe Amrapali, shares her vision: "This 31st store in Srinagar is a dream realized. Amrapali resonates deeply with Srinagar’s sense of style rooted yet modern, playful yet refined. With this store at the airport, we bring our India-modern aesthetic to a space where travelers from across the world can experience the essence of a Tribe Muse, carrying a piece of India’s artistic heritage with them wherever they go."

As Tribe Amrapali continues its expansion, the brand remains committed to preserving India’s rich craftsmanship while making it relevant for the modern consumer. With stores across India and a global clientele, the Srinagar launch marks yet another milestone in its journey of celebrating India’s artistic spirit. Now, just before you take a flight!