POP-UP LAUNCH EVENT LUXURY NATIONAL
KOLKATA, INDIA
By IFAB MEDIA - NEWS BUREAU - May 16, 2023 | 61 2 minutes read
Coach announced the launch of the Tabby pop-up with an intimate event at Quest Mall, Kolkata on 13th May 2023.
Prominent content creators Udita and Lopamudra Mandal along with socialites Ankita Gupta Malik and Chintu Vij hosted guests for an evening event to celebrate the launch of the Coach Spring Tabby.
Inspired by ‘70’s style and designed by Creative Director Stuart Vevers, the Tabby Bag is a modern and authentic American take on the house’s beloved archival shoulder bag.
The pop-up experience brought to life the Tabby’s spirit of courageous self-expression and invited notable guests to express themselves in Coach’s conceptualized Tabby ice cream Shop which offered ice cream scoops in flavors such as ‘Hope’, ‘Bliss’ ‘Love’, Curiosity and ‘Courage’ that tied back to the colour palette of the Spring Tabby Bags, custom Coach branded French fry bags, chocolate dipped pretzels, mocktails inspired by the Tabby colors and mini sliders with Coach branded flags were another Tabby inspired elements at the event.