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MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - April 24, 2025 | 92 3 minutes read
Hästens, the world-renowned Swedish bed maker, is excited to announce the grand opening of its first flagship store in India, located in Mumbai, the country's financial capital. Founded in 1852, Hästens has been crafting the finest beds for generations. Now, residents of Mumbai are invited to explore a range of premium handcrafted beds designed for those who value investing in their well-being through quality sleep.
For over 170 years, Hästens has been committed to improving the world through exceptional sleep experiences. Starting as master saddlers in the Swedish town of Köping, Hästens has evolved into Royal Purveyors and remains dedicated to the art of fine bed-making. Every Hästens bed is handmade with premium, sustainable materials using techniques that have been passed down through six generations.
Following its success in over 45 countries worldwide, Hästens debuts its store in the location of Worli, spanning over 2700 square-foot. The space allows those an opportunity to immerse themselves in the world of Hästens, experiencing the brand’s exclusive collections of beds, linens, duvets, and pillows. The store represents a complete destination for discovering Hästens products, where guests can test, feel, and explore the craftsmanship behind the ultimate sleep experience.
The store features accent walls in Hästens' signature blue, providing a striking contrast to the artfully arranged sleep instruments, including the prestigious Grand Vividus, bed which takes over 600 hours to create. Iconic blue-and-white check pattern is showcased throughout, along with a wide range of sleep system models within the Sleep Spa, a private sanctuary where visitors can enjoy a serene and sensory-rich environment for interactive bed test sessions, available by appointment.
Ludovic Létrillart, Regional Director, Hästens shared “We are excited to launch Hästens in India, where we believe in the importance of quality sleep. Our commitment to excellence in craftsmanship aligns perfectly with the discerning tastes of Indian consumers, and we look forward to offering them an unparalleled sleep experience.”