Spykar, India's leading denim and casualwear brand, has announced the opening of its first two exclusive brand outlets (EBOs) for 2025, marking a significant step in its expansion strategy.​

Pic: Spykar store at Chhatarpur, Madhya Pradesh

The first store was inaugurated on April 1, 2025, in Chhatarpur, Madhya Pradesh, at Apollo Crossroad, Chhavi Colony. This launch brings Spykar's signature youth-centric fashion to a new audience in the heart of Bundelkhand. The second store opened on April 23, 2025, at Plutone Mall in Rourkela, Odisha, a city renowned as the "Steel City of Odisha" and a prominent industrial hub.​

These openings are part of Spykar's broader plan to add 40 new stores across India in the fiscal year 2025, with a focus on expanding into Tier 2 and Tier 3 cities to meet the growing demand for branded apparel in non-metro areas.

Sanjay Vakharia, Co-Founder and CEO of Spykar, commented on the expansion:​ "We are thrilled to bring Spykar's fashion-forward offerings to Chhatarpur and Rourkela. These new stores reflect our commitment to making quality denim and casualwear accessible to the Indian youth across diverse regions. Our expansion into these cities aligns with our vision to strengthen our presence in emerging markets and cater to the evolving fashion sensibilities of our customers."​

Spykar, established in 1992, is known for its innovative designs and commitment to quality, catering primarily to the Indian youth. The brand offers a wide range of products, including denim, casualwear, and accessories, and continues to expand its footprint across the country through exclusive brand outlets and a strong presence in multi-brand outlets.​

With these new store openings, Spykar aims to enhance its connection with customers in Chhatarpur and Rourkela, providing them with the latest trends in denim and casual fashion.