India's VKC is one of the fast expanding its exclusive brand outlets in India through its multiple EBO Brands. The 17th My VKC store was inaugurated by franchisee owner Mr. Kannan and family at Rajapalayam, Tamil Nadu.

India's VKC mission is to bring contemporary global fashion to Indian tier 2 and 3 cities and towns and also to the rural areas through My VKC and Only VKC stores.

My VKC store at Rajapalayam will have high fashion footwear at affordable prices for gents, ladies, boys, girls and kids. My VKC store at Rajapalayam will showcase all the power brands of India's VKC namely - VKC Pride, VKC Debon, GoodSpot, Eezy, Ja.May.Ka and Debongo.

Under the brand Debongo, the sub-brand ‘Go Planet-D’ is set to be the world’s first 100% sustainable and circular footwear brand. The concept was announced this month and it was celebrated by the national Indian media.

Go Planet-D by Debongo being the world’s first 100% sustainable and circular footwear brand is a noteworthy achievement for all Indian businesses.

An Indian brand rising up to be the world’s first 100% sustainable and circular footwear brand showcases the resurgence of a new India in the global perspective. Indian brands like Go Planet-D by Debongo striving to be the numero uno on the world stage is the new energy that the new India is driving on.

Go Planet-D by Debongo has adopted a Sustainable and circular business model to ensure reduced environmental impact and promote eco-friendly practices in the footwear industry.

The world’s first 100% sustainable and circular footwear brand will be the first Indian footwear brand that can be resold for a price. For the first time in India, a used footwear will have a resale value.

Bookings for the world’s first 100% sustainable and circular footwear brand will also be taken by all My VKC Exclusive Brand Outlets including the new store at Rajapalayam from May 2025. Customers just need to give their address and foot sizes to these stores for the first bookings.

"We are excited to open our first 'My VKC' store at Rajapalayam and our 17th store in Tamil Nadu. With this new venture, Rajapalayam will have contemporary global fashion in its neighbourhoods at affordable prices. My VKC store will be offering 7 power brands in specific categories."