Highlander, one of India’s fastest-growing menswear brands, has announced the opening of its 28th and 29th exclusive brand outlets in Lucknow and Mumbai. The news was officially announced on LinkedIn by a company official, reflecting the brand's continued momentum in expanding its physical retail presence across India.

Positioned as a contemporary fashion label catering to India’s young male consumers, Highlander is known for offering trend-forward styles across casualwear, smart everyday staples, and youth-centric fashion essentials. The launch of the new stores in two high-potential cities marks a significant milestone in the brand’s growth journey, aimed at increasing customer engagement and accessibility.

The new stores have been thoughtfully designed to reflect Highlander’s dynamic brand identity, with modern layouts and curated collections tailored to suit the fashion needs of the urban Indian male. From smart shirts and casual tees to denim, chinos, and outerwear, the product assortment caters to a wide range of style preferences, maintaining the brand’s core promise of affordability and trend relevance.

These openings underscore Highlander’s strategic retail rollout plan, which includes growing its standalone store network while continuing to strengthen its presence across large-format and multi-brand outlets nationwide. With these additions, Highlander is further cementing its position in India's competitive menswear market by combining sharp pricing with contemporary aesthetics.

The brand's latest milestones in Lucknow and Mumbai reaffirm its focus on delivering stylish, accessible fashion through immersive retail experiences and customer-first strategies.