Rare Ones by Rare Rabbit, the premium kidswear brand, proudly announces the launch of three new stores in Delhi, marking a key milestone in its retail journey. Designed for boys aged 4 to 14, Rare Ones offers stylish, high-quality fashion that blends playful energy with modern sophistication.

Launched in 2024 with its first store in Ahmedabad, Rare Ones has now expanded into the Delhi market with stores at DLF Mall of India, DLF Promenade, and DLF Avenue. These new locations showcase the brand’s commitment to delivering fashion-forward, comfortable, and imaginative clothing for boys, echoing the same design philosophy and attention to detail that defines Rare Rabbit’s men’s fashion line.

Shreejesh Nair, Chief Brand Officer of Rare Ones by Rare Rabbit, shared, "We’re thrilled to bring Rare Ones to Delhi — not with just one, but three stunning new stores. This marks an exciting chapter as we bring our signature blend of thoughtful design and playful sophistication to families in the capital. With Rare Ones, kids can explore their individuality and dress with confidence, creativity, and comfort."

This expansion reflects Rare Ones’ ongoing vision to innovate within the retail space and create unique fashion destinations tailored to the evolving tastes of Indian consumers.

Later this month, the stores will also house the latest Autumn Winter ’25 collection that blends the thrill of cars, the excitement of sports, and the wonder of travel into playful, comfort-first designs. 5 different concepts are spread across the whole range -  Sonic, Travel, Perspective, Aztec, and the premium Label Collection. Each of these collections has 20-25 pieces under it.