Snitch, a leading Indian menswear brand noted for its contemporary fast-fashion and omnichannel strategy, today unveiled its 75th store in Mysore, themed after the iconic Mysore Palace. The announcement, shared on LinkedIn by the brand’s founder, underscores Snitch’s journey of steady expansion—now spanning urban and heritage-rich locales.

Founded in 2019 and headquartered in Bengaluru, Snitch has quickly grown from its online origins into a fashion powerhouse admired for its unconventional style ethos and accessible designs The brand’s aggressive retail rollout is backed by robust investor confidence, as evidenced by its recent capital raises—₹278 crore led by 360 One Asset, and a further ₹340 crore at a ₹2,500 crore valuation. 

This latest store in Mysore serves as a symbolic dialogue between the city's regal heritage and tomorrow’s men's fashion. Set in a locale where history echoes in every arch and dome, the store embodies a blend of tradition and modernity—just as Snitch continues to blend physical stores with online presence through its omnichannel model.

"From one store to seventy-five, this journey has been built step by step, shaped by passion—and every success powered by people," Chetan Siyal, Founding Member & CMO- SNITCH shared on LinkedIn, dedicating the Mysore outlet to Snitch’s team, partners, and community.

As Snitch strengthens its retail footprint, the Mysore launch highlights the brand's growing ability to appeal to diverse demographics while staying true to its modern design identity and trusted omnichannel experience.