Enamor, India’s leading fashion lingerie brand, launched and showcased their luxury curation in collaboration with Papa Don’t Preach by Shubhika, at the prestigious Lakmē Fashion Week in partnership with FDCI. Bringing the seasonal ‘Autumn Celestial Energy’ to life at the event, the latest collection added a unified appeal of style, divinity, opulence, and elegance.

Inspired and born of the celestial, the mystical and the magical elements of the cosmos, the collection celebrates the essence of modern femininity. From dawn’s first breath, celestial deep blues, ivories, and scarlets blazing with ardor, the showcase represents a timeless moment celebrating couture, craftsmanship and luxury with high-octane glamour. This is not just fashion lingerie; it epitomizes a constellation of confidence and charisma woven by artistic hands.The range redefines lingerie into a canvas of bold self-expression with intricate detailing, curating pieces that are both daring and timeless. 

Lingerie sits at the intersection of many intimate moments, celebrations and occasions, whether it is your stylish trousseau, exquisite lace bralettes, elegant corsets or playful balconettes. For years now, Enamor has celebrated lingerie as a fashion garment. Enamor spent decades exploring its moodboard and constantly pushing their boundaries, transforming innerwear into fashion and turning lingerie into couture. The bold and moving act unfolded, creating garments that felt like spells in motion, unapologetically.

Speaking at the launch event, Shekhar Tewari, Chief Executive Officer– Modenik Lifestyle (Enamor, Dixcy Scott, Slimz and Levi’s Essentials) said, “The collaboration is more than just a fashion lingerie collection; it is a bold couture statement at the Lakmē Fashion Week. Enamor has always been the trendsetter in fashion, constantly challenging our status-quo within the category and now we're reversing the script for luxury lingerie by blending our expertise in craftsmanship with Papa Don’t Preach and Shubhika’s signature, bold, otherworldly and narrative-driven designs. Bringing in her vision of transcending lingerie into luxury and couture, Enamor X PDP - A Luxury Curation elevates fashion lingerie, to be celebrated, adorned and revolutionized.”

“Enamor X PDP - A Luxury Curation reminds me that the rarest alignments are the truest ones. This collection is about a woman’s two universes - the one she shows the world, radiant and resplendent, and the one she keeps within, intimate and infinite. When these worlds meet, there is no inside and no outside, only wholeness. That is the revolution we are dreaming of - to let adornment turn itself inside out, to let luxury begin where intimacy resides, and to let a woman be seen exactly as she is - rare, complete and aligned.” highlights Shubhika Sharma, Founder and Creative Director, Papa Don’t Preach.

The curated collection features distinct and harmonious style themes reflecting a transcendental journey into the cosmos. With a focus on thoughtful designs and timeless appeal, the couture collection will feature a range of exquisite pieces, from strapless balconette bras to wired corsets, embroidered laces with satins and sophisticated push-up styles, all designed to make women feel confident and look celestial.

Making a show stopping entry in a glittering body suit with a mini black tiered veil at the back, the look was completed with black tights as Ayesha Kanga strutted down the ramp projecting a picture of luxury unlimited.

Together, Enamor X Papa Don’t Preach promised to be one of the most anticipated highlights of Lakmē Fashion Week – a collection for the dreamers and storytellers who know that their style is their magic, and their wardrobe is their constellation.The collection will be available on Enamor’s website, select D2C platforms and offline stores – EBOs, MBOs and NCS.