Jaypore unveils ‘The Nizam’, a collection that celebrates the serene grandeur of Hyderabad’s royal heritage through contemporary design. Inspired by the sublime refinement of the Nizams, the collection unfolds as a study in poetic restraint and quiet opulence – an exploration of beauty shaped by heritage, meticulous craftsmanship, and a reverence for cultural memory. It reinterprets the elegance of the Deccan courts for a modern audience that seeks richness without ostentation and sophistication without spectacle.

Crafted in sumptuous cotton-silk blends and luxurious silks, each piece bears the hallmark of the artisans whose hands have carried forward centuries of skill. Intricate Rogan motifs, lampi gota accents, handwoven tissue textures, and sequins in antique hues come together in a delicate choreography of design, echoing the ornate artistry of Hyderabad’s imperial ateliers. The palette draws from the twilight tones of the Deccan – deep wine, antique gold, jade, ivory, crimson, and black – mirroring the colours of palace corridors, historic textiles, and the city’s storied monuments. Contemporary silhouettes merge seamlessly with heritage craftsmanship, creating ensembles that exude understated majesty and effortless poise.

Speaking on the collection, Vandana Gupta, Creative Director, Jaypore, said, “With ‘The Nizam’, we sought to channel the majestic refinement and timeless elegance of Hyderabad’s imperial courts. Each silhouette is a dialogue between heritage and contemporary design, where meticulous handcraft – be it Rogan motifs, lampi gota, or handwoven tissues – resonates with the poetic grandeur of the Nizams’ ateliers. This collection celebrates the quiet opulence of the Deccan, inviting women to embody strength, grace, and effortless regality through garments that are as rich in story as they are in texture.”

Extending beyond clothing, ‘The Nizam’ encompasses artisanal jewellery and curated home accents that complete a world of modern celebration. Filigree-inspired adornments, subtle metallic glimmers, and decor shaped by India’s cultural heritage come together to craft a universe that is both intimate and imperial in spirit.

‘The Nizam’ is more than a collection – it is an invitation to step into a world where every detail is deliberate, every texture a tribute, and every silhouette a testament to enduring elegance. It embodies a lineage of imperial artistry while speaking to contemporary sensibilities, honouring Hyderabad’s storied past even as it shapes the present.