Kaya, India’s leading dermatological skincare brand, launches Kaya Hair Growth Serum, a clinically proven, dermatologist co-created solution designed to address hair fall at the root and support visible, sustainable hair regrowth. Here’s what sets this apart. Instead of treating thinning as a cosmetic concern, the serum is structured around the mechanics of the hair growth cycle itself. By acting at the follicle level and supporting the anagen phase, it aims to curb active shedding while creating conditions that support visible regrowth over time.

Powered by 23.5% Root Rogen Complex, this clinically tested formula has been co-created with dermatologists and backed by 22 years of Kaya’s hair science expertise. The serum acts at the scalp level, helping to rebalance the hair growth cycle, strengthen hair follicles, and promote thicker, fuller, and stronger hair over time. In clinical evaluations, 91% of users experienced new hair growth in 12 weeks, while 100% reported reduced hair fall within just 4 weeks with consistent use.

The formulation brings together three clinically studied actives widely used in dermatological hair care: 3% Procapil, 4% AnaGain, and 3% Redensyl. These are supported by 0.5% Saw Palmetto, a natural DHT blocker, and 0.5% Coffee Cherry Extract, which helps support the hair growth phase. Together, the actives work across multiple pathways, reactivating dormant follicles, extending the growth phase, and minimizing premature hair fall.

To ensure these actives reach where they need to, the serum also includes 0.5% Xylishine, which helps restore hair fiber integrity, and 12% penetration enhancers that improve delivery of the ingredients to the follicle.

From a usage standpoint, the serum is lightweight, fast-absorbing, and non-greasy, making it practical for daily application without disrupting styling or routine.