Celebration-focused menswear brand Manyavar has strengthened its retail footprint with the launch of a new store at Maxus Mall. The development was announced by a company official on LinkedIn, highlighting the brand’s continued expansion into key urban markets.

Located on the ground floor of Maxus Mall in Mira Bhayandar, the store aims to bring the brand’s signature wedding and celebration collections closer to customers in the region. The opening reflects the growing demand for organised ethnicwear retail in emerging urban hubs and reinforces the brand’s strategy of expanding its physical retail network across India.

Founded with the vision of redefining Indian celebration wear, Manyavar has emerged as one of the country’s leading ethnicwear brands for men, known for its wide range of sherwanis, kurtas, jackets, and wedding ensembles. The brand is part of Vedant Fashions Limited and has built a strong presence across India as well as international markets through exclusive brand outlets and multi-brand retail partnerships.

Over the years, Manyavar has positioned itself as a go-to destination for wedding and festive attire, blending traditional craftsmanship with contemporary design sensibilities. Its collections are designed to cater to a wide spectrum of occasions, from weddings and festive celebrations to social gatherings and cultural events.

The launch at Maxus Mall is expected to enhance accessibility for customers in Mira Bhayandar and surrounding areas, offering a curated range of celebration wear designed to reflect the richness of Indian heritage while aligning with modern fashion preferences.

With this addition, the brand continues to strengthen its presence in Maharashtra’s growing retail landscape, bringing its signature “Art of Celebration” philosophy to a wider audience.