Mumbai-based women’s footwear brand Eridani has marked its entry into the national capital with the opening of a new retail store at DLF Midtown Plaza. The launch represents the brand’s sixth store and an important milestone in its expanding offline retail presence across India. The development was shared on LinkedIn by Sohil Lalani, Co-Founder and CEO of Eridani.

Founded in 2017 and headquartered in Mumbai, Eridani has positioned itself as a contemporary women’s footwear label designed for the modern Indian woman. The brand focuses on blending minimal aesthetics with everyday comfort, offering versatile footwear collections that reflect both Indian sensibilities and global fashion influences.

Eridani’s portfolio spans a wide variety of styles, including flats, wedges, heels, boots, and occasion wear footwear, catering to different lifestyle needs ranging from workwear to festive and bridal occasions. The brand emphasizes design that balances elegance with functionality, aiming to deliver fashionable yet comfortable footwear for women across age groups.

Over the past few years, the company has steadily expanded its physical retail footprint alongside its online platform. Prior to its Delhi debut, Eridani had established stores in cities such as Mumbai, Pune, Vadodara, and Hyderabad, reflecting its strategy of reaching consumers in key urban fashion markets.

The opening at DLF Midtown Plaza marks the brand’s first step into the Delhi market and signals its intent to strengthen its presence in northern India. With this expansion, Eridani aims to bring its signature blend of style, comfort, and contemporary design to a broader customer base in the capital city.