Strengthening its footprint in National Capital region, GKB has innaugrated two new retail Stores in Motinagar, and Greenpark marking another step in the expansion strategy of the brand. With a legacy spanning over six decades, the luxury eyewear retailer, GKB is now moving towards its target of crossing 100 stores across India by mid-2026.

The newly launched stores introduce GKB’s  ‘lifestyle-first’ retail concept that redefines the traditional optical retail experience to deliver more immersive , design led retail experience. Both the new stores provide a comfortable and contemporary ambience, owing to an uncluttered design that provides a superior shopping experience. The design also mirrors the brand’s commitment to crafting spaces that are not only functional but also beautifully designed.

One of the primary aspects is the focus on advanced vision care, where customers can benefit from complete eye testing services conducted by qualified and trained optometrists, which will provide precise lens recommendations for customers’ needs, whether for blue light protection, digital fatigue, or progressive vision needs.

Speaking on this expansion, Priyanka Gupta, Director, GKB Opticals said, “Our aim is to focus on strategic growth rather than aggressive expansion always. After achieving this landmark of 90+ stores across the nation, we are all set to achieve the landmark of over 100 stores by this June, focusing on the right locations that match the premium credentials of the brand.”

Adding another layer of service and convenience for customers, GKB Opticals’ sales staff is available for personalized styling services, where they will help customers select eyewear that not only suits their face type but also meets their lifestyle needs.