Contemporary menswear brand SNITCH has strengthened its offline retail footprint with the launch of a new store at Pacific Outlet Mall, Jasola, New Delhi. The opening was announced by the mall management through its official LinkedIn page, marking another addition to the mall’s growing portfolio of fashion and lifestyle brands.

The new store brings SNITCH’s signature blend of trend-led fashion, modern essentials, and youth-centric apparel to shoppers in South Delhi. With its contemporary product offering and fast-fashion approach, the brand is expected to further enhance the menswear category at Pacific Outlet Mall while providing consumers access to the latest fashion trends at value-driven prices.

Known for its fashion-forward collections, SNITCH caters primarily to young urban consumers seeking stylish and affordable menswear. The brand offers a wide range of products including shirts, t-shirts, trousers, denims, jackets, co-ord sets, knitwear, accessories, and other contemporary wardrobe essentials. The retailer has built its reputation around rapidly introducing new styles and staying aligned with evolving fashion trends.

Founded by Siddharth Dungarwal, Bengaluru-based SNITCH has emerged as one of India's fastest-growing direct-to-consumer menswear brands. Over the years, the company has evolved from a digital-first fashion label into a significant omnichannel player, expanding both its online and offline presence across the country. The brand has attracted considerable investor interest and has been scaling its retail network aggressively to meet growing consumer demand.

The opening at Pacific Outlet Mall aligns with SNITCH’s broader retail expansion strategy and reflects the increasing demand for contemporary menswear among younger consumers. The brand’s focus on trend responsiveness, affordability, and a seamless omnichannel shopping experience has helped it carve a niche within India's highly competitive fashion retail landscape.

Pacific Outlet Mall, Jasola, has been steadily enhancing its fashion and lifestyle offerings by bringing leading national and international brands under one roof. The addition of SNITCH further strengthens the mall’s positioning as a preferred destination for fashion-conscious shoppers seeking premium brands at attractive prices. With outlet-wide discounts available throughout the year, visitors can now explore SNITCH’s latest collections while benefiting from the value-driven retail experience the destination is known for.

The new store is expected to attract a wide spectrum of consumers looking for contemporary menswear that combines style, comfort, and affordability, reinforcing both SNITCH’s retail growth ambitions and Pacific Outlet Mall’s appeal as a leading shopping destination in the capital.