Ajmal Dubai Perfume, one of the Middle East's most respected fragrance houses renowned for its rich legacy in perfumery and Oud craftsmanship, has expanded its retail footprint in the National Capital Region with the launch of a new kiosk at Pacific Mall, Tagore Garden, New Delhi The development marks another milestone in the brand's ongoing expansion strategy as it continues to strengthen its presence in India's growing premium fragrance market.

The announcement was shared by a member of the mall management team on LinkedIn, celebrating the successful opening of the new Ajmal Dubai Perfume kiosk and extending best wishes to the brand for its continued growth and success.

Located at one of West Delhi's leading shopping destinations, the new kiosk offers customers convenient access to Ajmal's diverse portfolio of premium fragrances, including signature Oud creations, oriental perfumes, contemporary international blends, attars, home fragrances, and personal care products. The launch is expected to further enhance the brand's accessibility among fragrance enthusiasts seeking luxury perfumes inspired by Middle Eastern traditions.

Ajmal has established itself as a pioneer in the global fragrance industry, with a heritage spanning over seven decades. Founded by the late Haji Ajmal Ali in the early 1950s, the company has evolved from a specialist in Oud trading into one of the world's leading perfume manufacturers. Today, the brand enjoys a strong international presence across the Middle East, India, Southeast Asia, Europe and several other global markets.

Widely recognised for blending traditional Arabian perfumery with contemporary fragrance innovation, Ajmal has built a reputation for creating premium perfumes using high-quality ingredients and exceptional craftsmanship. Its extensive product portfolio caters to both men and women, ranging from luxurious Oud-based fragrances and oriental compositions to modern floral, woody and fresh scent profiles.

India has emerged as one of Ajmal's most significant international markets, with the company steadily expanding its network of exclusive stores, kiosks and retail partnerships across major metropolitan cities and emerging consumption centres. The addition of the Pacific Mall, Tagore Garden kiosk further reinforces the brand's commitment to strengthening its omnichannel presence while offering customers a premium fragrance shopping experience.

The opening also reflects the growing demand for luxury beauty and fragrance products in organised retail destinations, where experiential shopping continues to play an increasingly important role in consumer purchasing decisions. With continued investments in retail expansion and product innovation, Ajmal remains focused on bringing its globally acclaimed heritage of perfumery and Oud craftsmanship closer to Indian consumers.

The new kiosk at Pacific Mall is expected to further strengthen Ajmal's visibility in Delhi while supporting the brand's long-term growth strategy in one of India's fastest-growing premium fragrance markets.