H&M is bringing the spirit of one of Bollywood's most iconic coming-of-age films to fashion with the launch of an exclusive Dil Chahta Hai collection, marking 25 years of the movie that redefined friendship and style for a generation.

Created in collaboration with Ritesh Sidhwani and Farhan Akhtar’s Excel Entertainment, the capsule collection is inspired by the film's classic frames and effortlessly cool aesthetic. Featuring graphic T-shirts across the Men's and Women's collections, the range showcases bold designs in black, off-white and red, inspired by memorable elements from the film, including the iconic Chapora Fort, that capture the essence of this classic.

"We are excited to launch this collection celebrating a Bollywood classic that has captivated audiences for generations. We wanted to give fans and fashion aspires a wearable piece of that nostalgia that feels contemporary, deeply personal and effortlessly stylish." said Helena Kuylenstierna, Director, H&M India.

Speaking about this association, Founders of Excel Entertainment, Ritesh Sidhwani and Farhan Akhtar said, "Dil Chahta Hai became much more than a film. It became a feeling, a language, a way of looking at friendship and life. And for us, it was also the beginning of a journey with Excel Entertainment that continues to mean the world to us. To see that spirit now come alive through this special H&M collection feels incredibly exciting and deeply personal. Fashion, music, friendship and self-expression have always been a part of the world of Dil Chahta Hai, and it's lovely to see those elements find a new expression 25 years later. This collection is a celebration of that feeling."