Bata India has announced the appointment of Sanjay Rao as Managing Director & Chief Executive Officer, marking a new phase in the company’s leadership as it looks to build on its strong legacy while pursuing its next chapter of growth.

Rao brings more than 20 years of experience across retail and consumer businesses, with a career spanning multiple international markets including India, South Asia, North America, China and Europe. His extensive cross-market experience is expected to bring a strong global perspective to Bata India’s business and growth strategy.

His appointment comes at an important juncture for Bata India, as the company continues to evolve its retail proposition and strengthen its connection with consumers while building on the heritage and scale of the iconic footwear brand.

With experience across diverse consumer and retail markets, Rao is set to work with the leadership team to drive the company’s strategic priorities and further strengthen Bata India’s position in the evolving footwear and retail landscape.

Welcoming Rao to the organisation, Bata India expressed confidence in his leadership and global experience as the company embarks on its next phase of growth.

Rao’s appointment brings together Bata India’s established legacy with a renewed focus on innovation, consumer relevance and future-ready growth, as the company continues to navigate the changing dynamics of India’s footwear and retail industry.