Huda Beauty Founder and CEO Huda Kattan and global superstar Cardi B. have joined forces to introduce the new Ultra Snatched Collection, bringing together their shared love for bold, high-impact beauty and a seriously snatched look.

The collaboration offers a fresh take on Huda Beauty’s iconic Easy Bake collection, introducing a new colour story of bright, bold pinks and lilacs designed to brighten, lift and blur the complexion.

At the heart of the collection is a simple beauty philosophy: pink brightens, lilac lifts, and together they create the Ultra Snatched look.

The partnership brings Huda Kattan and Cardi B.’s unapologetic energy and distinctive beauty perspectives to a collection designed to take setting, brightening and lifting to the next level. The new shades extend across the Easy Bake Duos and Easy Bake Pressed ranges, delivering Huda Beauty’s signature airbrushed and instantly blurred finish in its brightest colour story yet.

Designed for both impact and staying power, the ultra-fine powders help control shine while smoothing the appearance of skin texture. The result is a fresh, refined and blurred complexion designed to maintain its polished appearance throughout the day.

With Ultra Snatched, Huda Beauty brings together the brand’s expertise in complexion products with Cardi B.’s bold beauty sensibility, creating a vibrant new chapter for the Easy Bake family and a collection centred on confidence, individuality and high-impact glamour.