Geetanjali Salon has expanded its presence into Chhattisgarh with the opening of its first flagship in the state at Zora The Mall, Raipur, on September 19, 2026. The development marks another step in the salon brand’s expansion beyond India’s traditional metropolitan markets.

The opening was announced by Sumit Israni, Managing Director and Creative Head, Geetanjali Salon Private Limited, through his LinkedIn communication. The launch was attended by actor Chitrangda Singh, along with industrialists, entrepreneurs, socialites and members of Raipur’s creative and business community.

The Raipur flagship is positioned as Geetanjali Salon’s entry point into Chhattisgarh, with the brand looking to establish a presence in a market where beauty, grooming and personal-expression categories are developing alongside the city’s broader retail and lifestyle landscape.

For Geetanjali, the expansion reflects its stated approach of taking its beauty and grooming offering closer to consumers across India rather than focusing solely on the country’s largest cities. Israni described Raipur as the brand’s “first chapter in Chhattisgarh” and highlighted the city’s evolving consumer landscape as an important factor behind the expansion.

Founded in Green Park, New Delhi, in 1989, Geetanjali Salon has grown from a single salon into a nationwide beauty and lifestyle business. According to the company, its network now comprises more than 200 salons and studios across over 50 cities, supported by more than 5,000 trained professionals.

The brand offers services across hair, skin, barbering, makeup and related beauty categories. Its service portfolio also includes hair colouring and styling, skincare, nail care, spa treatments and specialised bridal and grooming packages.

Sumit Israni has been associated with Geetanjali’s development for more than three decades. The company identifies him as its Managing Director and Celebrity Hair Designer, with his role encompassing the brand’s creative direction and broader growth. Geetanjali’s official profile notes that he has helped develop the business while maintaining a focus on technical expertise, training, creativity and personalised client experiences.

The company has also developed its education and training capabilities through the Geetanjali Academy, reflecting its focus on building professional talent within the beauty industry. Its official website highlights training and upskilling of hairdressers, makeup artists, barbers and other beauty professionals as an important part of its wider ecosystem.

The Raipur opening was also supported by Geetanjali’s partnership with Kérastase, with Israni acknowledging the brand’s partners and team following the launch. The presence of Chitrangda Singh added a celebrity dimension to the opening event, which brought together representatives from Raipur’s business, social and creative communities.

The entry into Chhattisgarh comes as Geetanjali continues to build its presence across a wider range of Indian markets. The company’s expansion strategy reflects the growing importance of non-metro cities within India’s beauty and personal-care landscape, where changing consumer aspirations are creating opportunities for organised salon and grooming businesses.

With its first Chhattisgarh flagship now operational at Zora The Mall, Raipur, Geetanjali Salon has added another market to its growing national network and established a new platform for further engagement with consumers in the state.