United Colors of Benetton (UCB) has expanded its retail footprint in India with the launch of five new stores in a single day across Rajasthan, Bihar and Chhattisgarh. The expansion includes two stores at Pacific Mall in Jaipur, catering separately to adults and children, alongside new outlets in Sikar, Bilaspur and Patna.

The latest openings reflect the brand’s continued focus on strengthening its retail presence across established shopping destinations and emerging markets.

In Rajasthan, UCB has opened two stores at Pacific Mall, Jaipur, offering separate retail spaces for its adult and kids’ collections. The brand has also expanded into Sikar, extending its reach within the state.

In Chhattisgarh, the company has launched a store at Magneto Mall in Bilaspur, while its new outlet at Bailey Square Mall in Patna strengthens its presence in Bihar.

The company official shared the store-launch announcement on LinkedIn, acknowledging the contributions of internal teams, franchise and real estate partners, and mall leasing teams in bringing the openings to fruition. The official also indicated that further retail expansion is planned, with additional destinations in the pipeline.

United Colors of Benetton is an international fashion brand known for its colourful design identity, contemporary apparel and collections for men, women and children. Part of Italy-based Benetton Group, the brand has an established presence in India, where its offerings span apparel and accessories through retail stores and digital channels. The brand’s focus on colour, self-expression and accessible fashion forms a central part of its identity.

With the latest openings across three states, UCB is extending its reach beyond major urban markets and reinforcing its retail network through a combination of mall-based stores and franchise partnerships.