NEW STORE NATIONAL
PATNA, BIHAR, INDIA
By IFAB MEDIA - NEWS BUREAU - July 28, 2023 | 166 4 minutes read
Chique Clothing Company, a leading Indian brand in women's apparel, marks a significant milestone with the opening of its second store in Patna, Bihar. Founded with a vision to empower women and redefine beauty standards, the brand's growth journey has been driven by its commitment to body inclusivity and contemporary urban dressing.
Chique Clothing Company, a fast-growing Indian brand in women's apparel, recently celebrated the grand opening of its second store in the heart of Bihar, Patna. This milestone marks the fulfillment of the founder's vision, which began eight years ago with the aim to create the world's biggest clothing line for women, redefining beauty standards and empowering women.
The brainchild of Siddhant Gupta, under the guidance of his father Mr. Suresh Gupta, Chique Clothing Company aims to celebrate women for their passion, confidence, and talent, rather than just their beauty. The brand is built on the belief that every woman should be able to embrace her true self and feel proud of it. With a strong commitment to body inclusivity, every clothing piece of Chique is thoughtfully designed to enhance the beauty of women while promoting genuine and authentic beauty standards.
Chique Clothing Company caters to one of the strongest and largest sections of urban women in the age group of 20 to 60 years. The brand's diverse portfolio includes workwear, casual wear, eveningwear, and occasion wear, offering an eclectic and contemporary range of clothing choices for modern women.
The opening of the second store in Bihar marks a significant milestone in Chique's expansion journey, bringing the total number of stores to 25+ cities across the country. Siddhant Gupta, Partner of Chique Clothing Company, expressed his delight, stating, "I saw this happening even before our first store. It's a dream come true to see our vision of empowering women and celebrating their individuality come to life."
Chique's success lies in its innovative and progressive approach to urban dressing, offering high-quality products with meticulous attention to detail. The brand's growth has been remarkable, starting with eight exclusive profitable brand outlets in Delhi NCR and expanding its retail network to major cities like Delhi, Ahmedabad, Lucknow, Jaipur, Hyderabad, Ludhiana, Gurugram, Bangalore, and Mumbai.
With a clear strategy to expand its presence to 100 stores in the next three years, Chique Clothing Company is determined to make a mark in the women's fashion industry.
As Chique moves forward on its path of expansion, it remains true to its roots and aims to cater to the urban Indian sensibilities, representing the pinnacle of urban dressing. With international presence already established in the UAE, the brand continues to evolve, capturing the hearts of its loyal customers.
Chique Clothing Company's journey, which began as an entrepreneur's dream, has transformed into a brand that resonates with women across the nation, making a positive impact in their lives through empowering and stylish fashion choices.