RETAIL EXPANSION NATIONAL
JAIPUR, RAJASTHAN, INDIA
By IFAB MEDIA - NEWS BUREAU - November 7, 2023 | 33 3 minutes read
Nandani Creation Limited, a leading player in women's Indian wear, proudly announces the opening of three new exclusive brand outlets in a single day, along with the launch of its mobile application to enhance its reach in target markets. These developments align with the company's strategy to expand its retail presence in high-potential markets for its fashionable ethnic wear offerings.
Three New Store Locations & Details:
The mobile application, available on both Android and iOS, offers convenient shopping with a vast product selection at users' fingertips. It provides real-time updates on new collections, special promotions, and exclusive offers. The mobile app is a critical tool for developing the company's proprietary online sales channel and establishing a comprehensive Omni-channel presence.
Anuj Mundhra, Chairman & Managing Director of Nandani Creation Limited, commented: "We are committed to offering Indian women the latest trends in ethnic fashion while upholding our tradition of quality and craftsmanship. The new store openings and our mobile app launch demonstrate our dedication to serving our customers better, and we are confident that these innovations will enhance the shopping experience for every fashion-conscious woman in India."
Sharing further he commented, "Jaipur Kurti is not just a brand, it's a journey that began in the heart of the pink city. Jaipur Kurti has always been about celebrating timeless beauty and ethnicity. These new store will allow us to bring that essence even closer to the modern women of India indulging in brand's offerings."
The launch of the shopping app provides a dual advantage: it enhances customer service through personalized recommendations, easy navigation, secure transactions, and seamless customer support, while enabling the company to gather valuable data insights, increase customer reach, reduce customer acquisition and marketing costs, and improve inventory management.
Nandani Creation Ltd. now operates 10 exclusive brand outlets (EBOs) in 7 major Indian cities and retails through major e-commerce platforms, its proprietary website (www.jaipurkurti.com), and the mobile application.