NEW STORE NATIONAL
CHENNAI, TAMILNADU, INDIA
By IFAB MEDIA - NEWS BUREAU - December 22, 2023 | 186 2 minutes read
Pilgrim, the dynamic D2C (Direct-to-Consumer) beauty brand, reaches new heights with the unveiling of its inaugural airport store at Chennai. This strategic move reinforces Pilgrim's commitment to making premium beauty accessible to travelers, marking a significant expansion in the brand's retail landscape.
Taking Beauty to the Skies: Pilgrim, known for its innovative approach and rapid growth in the beauty industry, spreads its wings with the opening of its first airport store. Positioned at Chennai Airport, the store is set to redefine the beauty retail experience for frequent flyers and enthusiasts on the move.
Discover Beauty On the Fly: The airport store introduces a curated selection of Pilgrim's renowned skincare, haircare, and cosmetic products. Travelers can now explore and indulge in the world's best beauty secrets, making their journey a delightful experience.
Innovation in the Air: As an industry disruptor, Pilgrim's foray into airport retail reflects the brand's commitment to innovation. The airport store concept is tailored to meet the dynamic needs of modern travelers, offering a seamless and engaging beauty shopping experience.
Global Reach, Local Touch: Pilgrim's expansion into Chennai Airport signifies a strategic move to connect with a diverse audience. The brand aims to be a trusted companion for individuals seeking beauty solutions while traversing the globe.