Global SS Beauty Brands has announced the launch of NARS Cosmetics’ second standalone boutique in India, situated in the premium retail precinct of Palladium Mall, Mumbai. The reveal was officially shared by the mall’s management via LinkedIn, marking a significant milestone for the globally esteemed beauty brand’s expansion in the Indian market.

Founded in 1994 by French makeup artist François Nars, NARS Cosmetics has built a reputation for its artist-driven ethos and standout products, including iconic offerings like the Orgasm blush and Radiant Creamy Concealer. The brand made its Indian debut in late 2023 through a partnership between Shiseido Asia Pacific and Global SS Beauty Brands, a subsidiary of Shoppers Stop. Its first standalone boutique opened in New Delhi’s Select CityWalk. Following the successful debut in Delhi, the new store in Mumbai underscores the brand’s growing footprint and resonant appeal in India’s luxury beauty segment.

Global SS Beauty Brands, as the exclusive distributor of NARS in India, plays a pivotal role in steering the brand’s expansion across key markets. The Mumbai boutique aims to deliver an immersive beauty retail experience, offering a curated range of NARS products that emphasize artistry and bold self-expression—a vision long embraced by the brand.

This launch reaffirms NARS’ ambition to become one of the leading premium makeup brands in India, tapping into the country’s rapidly growing luxury beauty market and serving beauty enthusiasts who value creativity, quality, and inclusivity.