Elevé Diamonds, the design-led lab-grown diamond jewellery brand, has opened its newest store in Khajaguda, Hyderabad, strengthening its growing footprint in South India. Located in one of the city’s fastest-evolving premium residential and professional hubs, the new store brings Elevé’s contemporary fine jewellery experience closer to modern customers.

The Khajaguda store showcases the brand’s signature Victorian and Polki collections alongside modern Western designs, offering bespoke consultations and customisation services. Designed as a curated retail space, the store reflects Elevé’s focus on craftsmanship, transparency, and thoughtful luxury.

Speaking on the launch, Trishank Gupta, Co-Founder & Managing Director, Elevé Diamonds, said, “Khajaguda felt like a natural next step for us. It’s a neighbourhood shaped by young professionals and modern families who value design, trust, and thoughtful luxury. This store is not just about retail expansion, but about creating a space where customers can engage deeply with craftsmanship, customisation, and the future of fine jewellery.”

Prajay Maganlal, CEO, Elevé Diamonds, added, “Our growth over the last few months reflects a clear shift in how customers view luxury today—more conscious, more design-led, and more transparent. The Khajaguda store strengthens our presence in Hyderabad and reinforces our commitment to building Elevé as a modern diamond brand rooted in experience, not just products.”

With this launch, Elevé Diamonds marks its fourth store in six months, reinforcing strong demand across Hyderabad and emerging markets such as Warangal, while setting the stage for upcoming launch in Coimbatore.