RETAIL EXPANSION NATIONAL
MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - October 30, 2023 | 34 3 minutes read
GAP, the iconic American fashion brand, is celebrating a significant milestone as it marks one year of its Shop-in-Shop (SIS) business in India. In a remarkable achievement, GAP has inaugurated its 100th premium Shop-in-Shop in the country. This accomplishment highlights the brand's success in establishing a prominent presence within the multi-brand retail landscape, offering a compelling value proposition to consumers through its iconic product line. The news for shared by Ankit Sharma, Channel Head GAP (SIS & LFS).
A Year of Strides and Success
Since entering the Indian market with the SIS model, GAP has experienced a year filled with growth and promise. The brand has carved a niche for itself, resonating with Indian consumers by delivering a unique blend of American style that bridges the gaps between individuals, generations, and cultures. GAP's unwavering commitment to crafting quality products has been instrumental in securing its position in India's competitive retail sector.
GAP: More Than a Fashion Brand
Founded in San Francisco in 1969 by Don and Doris Fisher, GAP was born out of an idealistic vision to bridge the generation gap. It has evolved into a brand that unites different generations through its iconic style. GAP is not merely a clothing retailer; it's a cultural force that has shaped the fashion landscape with its modern American optimism.
Gap for Good: A Force for Positive Change
GAP believes in being a force for good. The brand's core values center around creating sustainable change and fostering equitable spaces for all. GAP is dedicated to making a positive impact on both people and the planet. By designing products with better materials and pursuing sustainable practices, GAP is committed to being a brand that contributes to a more sustainable and inclusive future.
Reliance Retail: A Trusted Partner
Reliance Retail stands as the official retailer for GAP in India across all channels. This partnership has not only strengthened GAP's presence in India but has also enhanced the accessibility of the brand to a wider audience.
As GAP celebrates its 100th Shop-in-Shop in India, it looks forward to a future filled with innovation, expansion, and a continued commitment to providing a remarkable shopping experience for its customers across the country.