NEW STORE DESIGNER NATIONAL
MUMBAI, MAHARASHTRA, INDIA
By IFAB MEDIA - NEWS BUREAU - December 5, 2023 | 120 3 minutes read
Anamika Khanna, the doyenne of Indian haute couture, continues to shape the fashion narrative with the grand inauguration of her latest venture, AK|OK. The exclusive store is now open at Phoenix Palladium, Mumbai, offering a curated blend of tradition and modernity.
Renowned for her eponymous label, Anamika Khanna has been a trailblazer, seamlessly weaving India's rich craft into global contours. Her design philosophy is an ode to innovation, presenting traditional Indian styles with a contemporary twist, ensuring utmost relevance to the modern world.
Anamika Khanna's imprint on the fashion landscape is undeniable. The iconic dhoti pant, a modern high waist trouser, and the pick-up skirt, blending tradition with contemporary aesthetics, showcase her commitment to reinventing Indian silhouettes. Soft fabrics, draped detailing, and structured waistlines redefine the narrative of Indian fashion.
Anamika Khanna has left an indelible mark as a trailblazer. She made history as the first Indian woman to showcase her collection at the Paris Fashion Week. Her accolades include a coveted spot on the Business of Fashion 500 list, solidifying her role as a visionary and a role model for women in India.
The newly opened AK|OK store at Phoenix Palladium, Mumbai, serves as a canvas for Anamika Khanna's design philosophy. It encapsulates the seamless fusion of traditional craftsmanship with contemporary aesthetics. The collection on display reflects the brand's unwavering commitment to timeless elegance.
Anamika Khanna's creations transcend mere clothing; they are a celebration of individuality. AK|OK encourages individuals to dream, envision, and express their unique style boldly. The store offers a curated experience where patrons can explore and embrace the essence of personal fashion.